Mobile App · Co-founder & Designer · 2024
Tag is a mobile app that facilitates meaningful conversations through thoughtfully crafted prompts. Inspired by the IRL card game We’re Not Really Strangers, Tag helps people build deeper connections in a world where staying in touch online has become increasingly difficult. To bridge the digital connection gap, Tag engages users with daily prompts and responses so friends can stay up to date and learn something new about the people they love or want to grow closer to.
Tag is personalized for each user through a set of unique-to-you customizable features. Users begin by creating their handwriting, a bespoke font based on their penmanship, used to respond to tags with personal flair. Users can also take personal or group personality quizzes that will tailor questions towards their specific relationship type (friend group, family, partner).
After refining the concept for Tag and creating intial UI/UX mockups for the application, we enlisted a team of five engineers to build out the MVP at Stanford’s annual 36-hour hackathon, TreeHacks.
® 2025 SAM COHN